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Taylor, Alexander

1China 1brands 1connected packaging 1customer behaviour 1customer engagement behaviour 1customer experience 1customer perceived value 1digital product information 1empirics-first 1mobile technology 1retail 1social media 1wine

1Bucher, Tamara 1Day, Irma Francoise Jacqueline Dupuis 1Delgado, Fotini 1Rahman, Mohammad M. 1Toohey, Lisa 1Voola, Ranjit

Date

12019 12025

Facets

1China 1brands 1connected packaging 1customer behaviour 1customer engagement behaviour 1customer experience 1customer perceived value 1digital product information 1empirics-first 1mobile technology 1retail 1social media 1wine

1Bucher, Tamara 1Day, Irma Francoise Jacqueline Dupuis 1Delgado, Fotini 1Rahman, Mohammad M. 1Toohey, Lisa 1Voola, Ranjit

Date

12019 12025

Title
Creator
Date

Connected wine packaging in retail: quantifying customer interaction and preferences for wine information

- Day, Irma Francoise Jacqueline Dupuis, Carlson, Jamie, Taylor, Alexander, Toohey, Lisa, Delgado, Fotini, Bucher, Tamara

Creator: Day, Irma Francoise Jacqueline Dupuis , Carlson, Jamie , Taylor, Alexander , Toohey, Lisa , Delgado, Fotini , Bucher, Tamara
Resource Type: journal article
Date: 2025

Feel the VIBE: examining value-in-the-brand-page-experience and its impact on satisfaction and customer engagement behaviours in mobile social media

- Carlson, Jamie, Rahman, Mohammad M., Taylor, Alexander, Voola, Ranjit

Creator: Carlson, Jamie , Rahman, Mohammad M. , Taylor, Alexander , Voola, Ranjit
Resource Type: journal article
Date: 2019

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